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Awards
2013 World Beer Awards — Europe’s Best Belgian Style Tripel
04.3
DE GOUDEN BOOM BREWERY
TOP-FERMENTATION THOROUGHBRED BEERS
Product fingerprint
aroma and taste
Fruity
3.1
Solvent
1.8
4VG / spicy
5.8
Hoppy
3.1
Wood
1.0
Sulphur
1.3
Caramel
1.2
Malty
2.8
Full-bodied
5.7
Sugared
2.4
Alcoholic
5.2
Sour
1.8
Bitter
5.5
score from 1 to 8 (1 = no taste,
8 = overpowers all other tastes)
aroma spider
lab analyses (bottle)
O.D. (°Pl)
18.2
Alcohol (% ABV)
8.7
S.V.G. (%)
90
Bitterness (BU)
28
Colour (EBC)
12
kcal per 100 ml
69.10
g carbohydrate per 100 ml
5.47
g protein per 100 ml
0.4
packaging
20 l Keg
33 cl Bottle
75 cl Bottle
Awarded LABELS
BRUGGE Tripel
The Bruges city beer of old, potent and bitter-sweet BRUGGE Tripel has a beautiful
golden-blond colour and a firm, rocky head, leaving a trail of Bruges lace on the glass.
The aroma has a typical touch of smoked phenolic, and the flavour is bitter, rich and
creamy.
Characteristic features
Top fermentation – bottle conditioned (8.7% ABV); keg (8.5% ABV)
Bruges “gruut”
The secret of the BRUGGE Tripel city beer is the unique composition of the “gruut” blend
of herbs and spices used to enrich its flavour and aroma. In Bruges, anyone brewing
beer was obliged to purchase “gruut” from the city’s herbs and spices shop, known as
the “Gruuthuse”. Jan van Brugge and his descendents, who later changed their name
to Van Gruuthuse, had a monopoly on the sale of Bruges “gruut” that lasted late into
the 16th century. At the same time, taxes were levied to the Count
of Flanders. In BRUGGE Tripel, this medieval tradition continues.
Bruges yeast
BRUGGE Tripel gets its willful aroma from the use of a top-
fermenting yeast strain which gives a dominant, smoked, phe-
nolic aroma.
Bottle conditioning
BRUGGE Tripel undergoes a second fermentation in the bottle.
During filling, some sugar and yeast are added which ferment
into alcohol and carbon dioxide gas in the “hot chamber”. This
is why BRUGGE Tripel has a high carbon dioxide content, which
gives the beer added zest. The yeast sediment at the bottom
of the bottle protects the beer against oxidation, thus preventing
rapid ageing of the taste. The presence of the yeast causes the
flavours to develop over time. This makes BRUGGE Tripel a true
stock beer.
Brand identity
Brand values:
Sophisticated – Competent – Proud – Aristocratic – Grand
Interesting – Mature – Civilised
Moment:
Connoisseurs’ beer – For drinking to relax or as a personal treat –
Especially alone, but also in a small group
Fruity
Bitter
Sour
Solvent
Hoppy
Malty Caramel
Sulphur
Wood
4VG/spicy
5
4
3
2
1
Alcoholic
Sugared
Full-bodied
118
Masterclass
119